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The
concept behind K K Bazaar is to get the surplus
production of leading brands and eliminate the
middleman, so that the goods are directly sold at
factory prices, which are 20% to 50% cheaper
than retail outlets.
"Branded
Maal Daam Kammal, Woh bhi poore saal " |
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Retail
is the latest thing to take the world by storm and
India is no exception. Riding on the crest of the
boom in Pune's retail scape is K. K. Bazaar, the
swanky discount mall.
K.K. Bazaar
though founded on the classic mall principal is
quite different from conventional malls. It boasts
of the biggest names in the garment industry,
while encompassing others like luggage, cosmetics, toiletries,
footwear etc. There are also food courts,
cards and gifts, electronics and furniture items.
The most attractive feature is the pricing
pattern, which is an icing on the cake. All items
in K. K. Bazaar are unbelievable to say the least.
Great brands at great prices spread over 45,000
sq.ft., shortly to cover 3 lakh sq.ft. Little
wonder then that K.K. Bazaar has earned the title
of India's biggest discount mall. |